POP DEPT.® Work How Behind the Scene

SERIOUS ABOUT FUN

POP DEPT. is a fictional studio that believes joy converts better than jargon. Brands, packaging, and websites with sugar content well above the recommended daily intake.

See the sweet stuff ↓
psst — click anywhere for confetti!
100% GLUTEN FREE PIXELS
EST. RIGHT NOW
NO BEIGE ALLOWED
WOW ★ WOW ★ WOW
FRESHLY SQUEEZED DESIGN ★ DAILY ★ 🍋

The sweet stuff

aka: things we made while giggling
🍦
Brand + Packaging

Whippy's Dairy Disco

An ice-cream truck rebrand so loud the jingle filed a noise complaint. Sales up 40%, sunburns unchanged.

🫧
Web + Motion

Bubblo Soda Co.

A site where every button burps politely. 11 awards, 0 regrets, 1 cease-and-desist from a rival soda.

🎪
Identity

Circus Gym for Adults

Trapeze classes for burnt-out professionals. We made "run away and join the circus" a subscription model.

How the sausage sprinkles get made

our extremely professional process

Sugar rush

A workshop where bad ideas are legally protected. The weirdest one usually wins.

Sketch 'til it squeaks

One hundred doodles before a single pixel. Markers, not meetings.

Make it bounce

Every element gets spring physics until the design feels like it wants to play with you back.

Ship & celebrate

Launch day includes actual confetti. You've already tested this feature.

Got a boring brand?
We can fix that.

See how this site bounces →
(spoiler: springs. lots of springs.)